Hi! I'm Maggie Rainwater.
Welcome to Rainwater Poster Co., where I provide creative design and promotion services for artists and events. Using physical and digital media, I help musicians, venues, and event creators in the roots music community spread the word about what they do and connect with new audiences - with the goal of sharing inspiration and creating positive experiences. My services and strategies help artists and event producers stress less about their promotion and focus on bringing great music into the world.
Inspiration is my love language.
All the greatest experiences and most inspiring moments in my life have involved music:
that song that hits at the perfect time.
meeting the music community out at shows.
hearing a lyric that makes everything make sense.
that moment, mid-show, when you feel connected to everyone and everything around you.
My goal is to connect musicians, venues, and events with people who will be inspired by what they do, to create experiences like the ones that have been such a huge influence on me. Things like...
finding a new favorite song through Facebook.
hearing the "why" behind a band's work on an Instagram behind-the-scenes.
learning the band you love is finally coming to your town through Bandsintown.
reading a website that brings to life all the facets of an artist's story.
seeing a poster that makes you stop and look for tickets right then and there.
I'm the third generation in my family who's worked in music promotion.
This photo was taken around 1952... that's my granddad, Jody Rainwater, in the middle with the bass. From 1949 to 1952, he was the one-man booking and promotional agent for Flatt & Scruggs and the Foggy Mountain Boys - while also playing bass, singing bass, and doing comedy! After his time with Flatt & Scruggs, he spent decades spinning music on the radio, as did my mom, Charlie Rainwater.
Today, I combine modern-day promotional tools and my own years of experience with the same spirit of hard work and determination that my grandfather used back in the day - using design, promotion, and lots of enthusiasm to get the word out about music and events.